CULTURAL DIMENSIONS INFLUENCING THE SUCCESS OF INTERNATIONAL FRANCHISING. CONFERENCE ON THE ROLE AND IMPORTANCE OF SCIENCE IN THE MODERN WORLD, [S. l.], v. 2, n. 9, p. 15–19, 2025. Disponível em: https://universalconference.us/universalconference/index.php/crismw/article/view/5357. Acesso em: 19 may. 2026.